Station Profile

WYTV-DT, an MNT affiliate, is owned by Vaughan Media LLC, which is operated through a shared service agreement and a joint sales agreement by Media General. WYTV-DT is commonly known and branded as “MyYTV”, a digital sister station of ABC affiliate WYTV. MyYTV rebroadcasts WYTV daybreak each morning from 7-9am, as well as a full slate of syndicated programs and the primetime slate of MyNetwork Television (MNT) offerings from 8-10pm M-F. MyYTV also frequently broadcasts local and regional sports programming. The stations syndicated programs include Paternity Court, Hot in Cleveland, Family Guy, Rules of Engagement, King of Queens and other syndicated programs.

Market Profile

Youngstown, OH is in the 117th largest DMA in the United States, with a population of approximately 580,481 and 260,040 television households, as reported by Nielsen Media.

Cable/ ADS penetration in the market is estimated to be 86.9% (57.2 Wired, 29.7 ADS). The largest employments sector is trade, transportation and utilities with 45,300 employees. The largest employers in the market are Mahoning County Government, US Postal Service, Diocese of Youngstown, Mercy Health/HM Health Partners, Windsor House, Youngstown City Schools and Youngstown State University. Source: TVB, Regional Chamber, Nielsen DMA Rankings and Youngstown, OH profile.

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